Building customer loyalty is essential for Shopify stores looking to increase repeat purchases and create stronger relationships with shoppers. A Shopify membership app can help merchants launch membership programs, offer exclusive perks, and encourage customers to stay engaged with the brand. With many options available on the Shopify App Store, choosing the right app can be challenging. In this guide, we’ll compare 5 best Shopify membership apps, highlighting their key features and benefits to help you find the right solution for enhancing customer retention.
What is a Shopify membership app?
A Shopify membership app helps stores create free or paid membership programs with exclusive benefits such as discounts, gated content, early access, free shipping, and members-only products. Depending on the app, memberships can include recurring payments and different access tiers tailored to specific customer groups.
Membership apps Shopify stores use are different from subscription apps, which focus on recurring product purchases, and loyalty apps, which typically reward customers with points. Some solutions combine membership, subscription, and loyalty features, making it important to compare their capabilities before choosing the right Shopify app membership solution.
Why add a membership program to Shopify stores?
A membership program can encourage repeat purchases, strengthen customer loyalty, and create a more consistent revenue stream. Customers who receive valuable member benefits have more reasons to return and remain engaged with a brand.
For stores offering gated content, VIP perks, wholesale pricing, exclusive products, or special shopping experiences, a dedicated Shopify membership app can simplify the process without requiring extensive custom development. The right membership solution also makes it easier to manage member access, benefits, and recurring payments as the customer base grows.
5 Best Shopify Membership Apps
1. Appstle Memberships
Rating: 5.0/5 | Pricing: Free to install (up to 25 members/month); paid plans from $19/month.
Best for: Merchants who want a single Shopify membership app to handle plan creation, tiered perks, and automated billing, without stitching together separate loyalty and subscription tools.
Appstle is positioned as an all-in-one membership solution that brings plan creation, member benefits, and automated billing into a single dashboard. It has the highest number of reviews in this comparison by a wide margin, with 96% of its 850 reviews receiving five stars. Many reviewers also highlight the responsive support team, especially for helping first-time merchants with the setup process.
Key features:
- Customizable tiers with discounts, shipping perks, and gated access
- Customer and order tagging for membership benefits
- Recurring billing with flexible frequencies and failed-payment recovery
- Customizable member portal with API and webhook access
- Free plan for 25 members; Enterprise at $79/month for up to 750 members and a custom email domain
2. Simplee Memberships & Loyalty
Rating: 5.0/5 | Pricing: Free for development stores; Growth plan is $9.75/month plus a per-active-member fee of $0.05–$0.30 that decreases as your program grows.
Best for: Smaller stores that want a Costco- or Amazon Prime-style paid loyalty program with store credit, without a high flat monthly fee upfront.
Simplee is often praised for its clear documentation and fast support, making it a practical choice for lean teams that want to test a membership program before committing to a higher monthly cost.
Key features:
- Recurring billing with setup fees, free or discounted trials, and fixed billing dates
- Gated content for products, collections, blogs, and pages
- Product and shipping discounts for first and repeat orders
- Automatic store credit for membership orders
- Shopify POS discounts with Klaviyo, Omnisend, and Shopify Flow integrations
3. Zendra Memberships
Rating: 4.9/5 | Pricing: Free (up to 75 members); paid plans from $19/month. No transaction fees on any tier.
Best for: Merchants who want to launch a membership program in minutes — for VIP programs, wholesale portals, or creator communities — without a percentage cut of every transaction.
Zendra is the newest app in this comparison, launched in January 2026. One reviewer reported setting up the app and launching the first membership plan in around 10 minutes with help from Zendra’s chat support. Its biggest advantage is the pricing model: every plan has a fixed monthly fee with no transaction fees, which can be especially cost-effective as membership and order volumes increase.
Key features:
- Branded member portal and widget with no coding or Liquid required
- Member-only product, cart, and shipping discounts
- Content dripping and scheduled access on Growth and higher plans
- Native Discord integration for creator and community memberships
- No transaction fees on any pricing plan
4. Conjured Memberships
Rating: 4.9/5 | Pricing: Free for development stores; paid plans from $9.99/month plus a transaction fee that starts at 2.9% and drops to 0.9% on the Growth plan.
Best for: Stores selling gated digital content that need a membership engine built to handle high order volume.
Conjured focuses heavily on digital product use cases, with password-protected download pages and file security included in its Digital Products features. Its pricing structure relies more on transaction fees than the other apps in this comparison. The monthly fee is lower, but Conjured takes a percentage of each membership payment. The rate starts at 2.9% on the entry plan and drops to 0.9% on the Growth plan. Responsive customer support is also one of the features most frequently praised in its reviews.
Key features:
- Custom download pages with password-protected file security
- Free shipping, member discounts, and early access to new products
- Customizable member portal with HTML and email templates
- Transaction fees of 2.9%, 1.9%, or 0.9% based on the plan
- Integrations with Klaviyo, Mailchimp, SendGrid, and Churnbuster for retention and payment recovery
5. Bold Memberships & Loyalty
Rating: 4.4/5 | Pricing: Free to install; $0.13 per active member, per month. The first 10 members are free forever.
Best for: Multi-language stores, or brands already using other Bold apps (Subscriptions, Custom & VIP Pricing) that want a membership layer to sit on top.
Bold is the most established app in this comparison, with Bold Commerce launching it in 2016. It is also the only app here available in seven languages: English, French, German, Spanish, Italian, Dutch, and Japanese. Its pricing is based on the number of members rather than a fixed monthly fee, which can suit smaller programs but becomes more expensive as membership grows. Reviews also frequently mention that membership sign-ups do not sync natively with Shopify order records, so some support tasks may need to be handled outside the Shopify admin.
Key features:
- Automatically applies store credits, discounts, free shipping, and loyalty points each billing cycle
- Automatically issues Apple Wallet and Google Wallet membership cards
- Supports seven languages, the most in this comparison
- Gates products, pages, and content at the resource level instead of using CSS
- Works with Bold Subscriptions as part of a broader Bold loyalty setup
Conclusion
Choosing the right Shopify membership app depends on the type of membership program, the benefits offered, and the way the business plans to manage recurring revenue as it grows. By comparing pricing, billing options, member benefits, integrations, and scalability, Shopify merchants can find a solution that supports stronger customer retention and long-term loyalty.
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