If you want to start a business, read through the following list of business mistakes and go out of your way to avoid them. Any one of them could sabotage your new business venture and turn it into a failure rather than a success. Business Mistakes Not Doing a Business Plan If I had even just fifty cents for every time someone asked me “Is this a good business idea?” over the years, I’d be a millionaire. The problem is unless I wr...

Google may be a global search behemoth, but there are numerous ways to use search to promote your small business to local customers. It is a good place to start if you haven’t already embraced digital marketing for your local business. Here’s a quick rundown of Google tools that will help you get your business started in the digital age. AD WORDS EXPRESS Because many small-business owners don’t have a lot of time or advertis...

Compared to other platforms like Magento, Shopify is way easier to use, as they require almost no coding skill. However, that also means that the options are limited, and you might not be able to do all the customization you have on your mind. Understanding such demands, there are a few applications on the app store that could help you build better, faster, more SEO-friendly pages with simple drop-and-drag gestures. Today we are to do...

There are always options to choose from, whenever you need any application for your store. Today, we are to introduce our top 10 Shopify invoice apps for your store. Note that this list is not 100 percent correct, and does not 100% meet every store’s needs, but we do recommend that you try them all at least once to see which suits you the most. Without any further adieu, here is the top 10 of our pick: Order Printer: PDF Invoice Pr...

Progressive Web Applications (PWA) is a web page that thanks to the technology’s application offer a mobile experience like an application. Therefore, the PWA is halfway between a website and an app, using web technology to provide the app’s functionalities. It is an app that works with the technology of a webpage, taking the advantages of one and the other. For example, you can use offline or generate notifications as an a...

2 of the most popular e-commerce platforms always stay rivals when it comes to the best option for startup entrepreneurs, or simply when someone wants to migrate their store. Let us today compare these 2, and see which suits your business the most. OVERVIEW: – Shopify is a commercial product (that you need to pay for) while Magento Open Source is a free, open-source software. – Shopify is a hosted solution (where your store is...

Running an online business can be tricky, so you need to buckle up for the rocky road. One of the hardest parts is to stand out from the crowd of competitors that offer similar products or services. How to promote your online business? The technological change and economic growth make people switch to online, so it’s getting more difficult than ever to attract potential customers. The good news is that well-prepared strategy will ma...

I’ve been running a business for more than 25 years and I’ve read a lot of great business books along the way. But these are the ten that I turn to most and still re-read because they’ve had such a significant impact on me, particularly as a small business owner. The Elements of Style by E.B. White and William Strunk Jr.  My dad told me to read this book, first published in 1918, in high school and although that w...

The average number of social media accounts is 8.6 per person in 2020. This means an average person has almost 9 social accounts on their hands that they could use to log into different websites. Facebook, Gmail, Twitter, LinkedIn, etc. Why not use that in your advance to retain your customers? WHAT IS SOCIAL LOGIN? Social login is a form of single sign-on using existing information from a social networking service such as Fa...

What is customer loyalty? Every business, and I mean, every business should understand the importance of customer loyalty programs. However, not every program is a successful one, as not everyone understands it correctly. Today we are going to talk about one of the most important factors to build a strong business. What is customer loyalty? “Customer loyalty is a measure of a customer’s likeliness to do repeat business wi...